We are spirits importers


JBE Imports


JBE Imports are a UK Importer and Distributor of premium spirits, with a growing portfolio of products. We work closely with all our brands as ambassadors and brand developers using our strong relationships with wholesalers, retailers, premium bars, restaurants, and drink enthusiasts to have our portfolio appreciated in the UK.



We source premium spirits from around the world 


Bringing best quality European wines to a UK market 


We bring superior bitters produced in Canada to the UK 


We work as an agency to build brands in the retail sector 

Great Choices

Featured Brand



Discover the Elixir of the Gods:

KLEOS Mastiha Spirit unveils the Ancient Greek Secret to Modern Indulgence In the heart of Greece's Aegean paradise lies the secret to an ancient luxury, now unveiled by KLEOS Mastiha Spirit. This premium liqueur, crafted with the revered mastiha resin, heralds a tradition dating back millennia, once coveted by emperors and gods alike.

KLEOS Mastiha Spirit is not just a drink; it's an experience that bridges the past with the present. Each sip offers a journey through time, where history melds with modern sophistication. Made by hand in small batches, KLEOS prioritizes quality and authenticity, ensuring that every bottle encapsulates the essence of Greek heritage.

What sets KLEOS apart is its commitment to health and wellness, echoing the ancient Greeks' reverence for balance. This low-calorie, low-sugar spirit is infused with mastiha, recognized for its health benefits and unique flavour profile. KLEOS Mastiha Spirit is not only a testament to the enduring allure of Greek culture but also a beacon for the health-conscious connoisseur seeking luxury without compromise.

As we unveil KLEOS Mastiha Spirit to the world, we invite you to savour not just a liqueur, but a legacy. Embark on a sensory voyage where every drop tells a story, and every glass celebrates the richness of history infused with the vitality of today. Experience KLEOS Mastiha Spirit—Where History Meets Harmony.


Cocktails with KLEOS


AY-KLEOS MIO - Sour, Citrus, Sweet

"Oh MY GOD! Who knew the margarita could get any better?!?! The Greek homage to Julio Bermejo's classic Tommy's Margarita


40ml KLEOS Mastiha Spirit

20ml silver tequila

35ml fresh lime juice


Shake all ingredients and strain over ice into a rocks glass. 

Sprinkle black pepper on top.

 Garnish with a lime wheel and a black pepper rim.

Ay-Kleos Mio


GLADIATOR FIGHT - Sour, Citrus, Fruity, Sweet

Created by cocktail industry gladiator Ezra Pattek.



30ml KLEOS Mastiha Spirit

30ml King of Soho Dry Gin

20ml fresh lime juice

10ml simple syrup

3 blackberries OR sub 20ml Blackberry Pureé


Muddle blackberries. 

Shake all ingredients and strain over ice into a rocks glass. 

Top with soda, or Fever Tree Ginger Beer for a kick. 

Garnish with sage leaves and a fresh blackberry..

Gladiator Fight


KLEO-PATRA - Sour, Citrus, Sweet

Adopted from the modern classic cocktail "The Med", created by the demigod credited with Greece's cocktail renaissance , Michael Menegos. Like Plato and Socrates, you can find him in Athens' best watering holes waxing poetic on government, philosophy, food, and drink.



50ml KLEOS Mastiha Spirit

15ml fresh lemon juice

4 basil leaves


Shake all ingredients vigorously. 

Strain over fresh crushed ice in a highball. 

Garnish with a lemon wheel and basil leaf.

Kleo-Patra Cocktail

About Us


At JBE Imports, we are passionate spirits importers dedicated to fostering organic growth and building exceptional brands. With 20 years of experience in the industry, we pride ourselves on providing full support to our partners, forming strong and lasting partnerships. 

We go beyond mere importation; we are spirits education advocates, empowering our partners and consumers with knowledge and appreciation for the world of spirits. As activation specialists, we believe in bringing brands to life through innovative and engaging experiences. 

At JBE Imports, our mission is to be the leading importer that not only introduces outstanding spirits to the market but also acts as a trusted advisor, guiding our partners towards success. Together, we'll create a vibrant and thriving spirits industry, fueled by passion, expertise, and unwavering commitment to excellence.